A
founding director of Cambridge Corporate Management, he has been consulting for 10 years.
Although most of his clients are in the IT sector, his strengths of matching strategy and
plans to market needs have been successfully applied in a broad range of industries.
He advises on business planning
and development, market and product strategy, mergers and acquisitions, distribution and
organisation issues. He also offers market research skills and training in major account
sales.
His strategic consultancy has
been applied to mergers and acquisitions, market and product strategy, distribution and
organisation issues, using analytical skills and business modelling methodologies.
To support business-to-business
marketing skills, Humphrey delivers Market Research and major account sales training. With
this combination of services, he provides a complete market-led consultancy approach. This
he has applied to North American and European markets in which he has in-depth experience.
His earlier industrial experience
consisted of 7 years with Rank Xerox and 12 with Reuters. With Rank Xerox he was involved
in the company's strategy to diversify from copiers into office systems. For Reuters he
pioneered the company's move into Dealing Room Systems, developing both product and the
international infrastructure to market it. He also held positions in France, Switzerland
and Italy where he was Managing Director of Reuters Italy and Greece. |
